Email automation not only serves as a marketing capability, it also drives big merger deals, as shown by Intuit’s purchase of Mailchimp for $12 billion. Other such integrations include
Salesforce-Pardot, Oracle-Eloqua and Adobe-Marketo. Here’s a guide to email automation and how it can your company.
- CMSWire, Thursday, September 16, 2021 5:02 PM
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