Sadler Heads Media Strategy For OBP

Osborn Barr Paramore has named Jody Sadler as its new vice president, media strategy director. Sadler will lead paid media strategy for OBP’s client partners across agency disciplines. Suzan Knese, Chief Operating Officer for OBP, cited her "experience developing media strategies for a wide array of brands" as an asset in leadership.

Previously, Sadler was an SVP, media planning for Zimmerman Advertising.

The St. Louis-based Osborn Barr Paramore is an independent and women-owned full-service marketing communications agency.
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