Colle McVoy has been named media & creative agency of record for tire maker Goodyear.
The agency posted the news on its Twitter site proclaiming, “We’re flying high! Adding an iconic, innovative brand to our roster deserves a blimp-sized celebration. We are proud to be named media and creative AOR for @goodyear! With a shared vision to pioneer the next era of auto service, we can’t wait to forge the road forward together.”
Further details weren’t available. The agency declined to comment beyond the post. Goodyear media contacts did not return an email query requesting confirmation and more information on the appointment.