• by Ray Schultz , May 16, 2022

Twilio has appointed Joyce Kim as chief marketing officer, the company announced on Monday.  

The company hopes to “scale and embrace the unique opportunity to define a new category in technology,” states Elena Donio, president of revenue, to whom Kim will report.

Previously, Kim was chief marketing officer at Genesys and has also served as chief digital & marketing officer for Arm.

Kim also serves as a member of the board and the audit committee at Quicklogic, the board of the nonprofit Bring Me A Book, and on the Fast Company executive board.

In a separate development, Twilio has closed on a $750 million strategic equity investment in Syniverse, a connectivity platform. Twilio is now a significant minority owner of Syniverse. 

In addition, the companies have expanded their strategic partnership. Carlyle maintains a majority share. 

Syniverse, which powers carriers, Forbes Global 2000 companies and devices, has also raised $1.025 billion in new term loan debt and $340 million in new preferred equity, which was mostly used to reduce leverage.