Fans of “Law and Order” and/or Christopher Meloni will likely get a kick out of this ad for Peloton's app.
Meloni is shown working out, defending his unorthodox exercise method: He is naked, but private parts are pixelated.
No mention is made of Meloni’s nakedness.
“Some people think the way I work out is strange,” says Meloni, who is shown pumping iron in the buff. “Honestly, I don’t get it.”
He talks further about his daily workout habits, including yoga, cardio, meditation, strength training and running (outside) -- again, all nude.
The ad closes with a “Law and Order”-style narration: “In the Peloton community, users are represented by two separate yet equally motivated groups: Those who wear pants and Christopher Meloni.”
The ad comes after Peloton announced earlier this year that it is cutting 2,800 jobs, or 20% of its workforce.