Talent Shortage Seen As Impediment To Growth In Advertising, Marketing

  • by August 3, 2022

Companies throughout the media industry -- including advertisers, agencies, ad-tech companies and publishers -- are grappling with a skills shortage the threatens growth, according to a survey of executives by the World Federation of Advertisers (WFA) and consulting firm MediaSense.

The shortage is particularly acute at advertising agencies, where 85% …


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