• by Ray Schultz , August 12, 2022

Southern California Public Radio (SCPR) has appointed  Shana Naomi Krochmal, Entertainment Weekly’s former editorial director, as vice president of LAist Studios, SCPR’s podcast development and production studio.

In addition, SCPR has named Sophie Chap as director of marketing & communications for all SCPR of its platforms. 

While at EW,  Krochmal oversaw podcasts, video content and social media projects, created digital covers, and co-hosted a "Schitt’s Creek" companion show during the final season of that popular program. Krochmal  also worked at Current TV and was a contributing editor at OUT magazine. 

“Shana has an impressive background successfully leading entertainment media brands in the digital space and is an asset as the LAist Studios team continues to grow and refine its podcast strategy,” states Herb Scannell, president and chief executive officer, SCPR. 

Chap previously was senior manager, media and marketing partnerships at the Los Angeles Times, bringing “a great wealth of experience crafting effective brand-building tactics, media strategies, and overall brand messaging that will allow us to further build awareness among the communities that SCPR serves,” Scannell adds.

LAist Studios was founded in 2019 to tell “LA stories to the world,” SCPR says.