Scribd, Content Subscription Service, Hires Ariana Hellebuyck As CMO

Scribd, a subscription service that offers access to magazines, ebooks, podcasts and other forms of content, has hired Ariana Hellebuyck as chief marketing officer, a new position in the company.  

Hellebuyck will be tasked with helping the firm “elevate our existing marketing structure," states Trip Adler, co-founder, and CEO of Scribd.

Previously, Hellebuyck was vice president of marketing at Life360, a family safety subscription business listed on the Australian Stock Exchange.

Prior to that, Hellebuyck served NerdWallet, driving brand strategy and advertising.

Scribd offers a service that it says connects storytellers with their audience. Readers can have access for $11.99 per month. 

 

advertisement

advertisement

Next story loading loading..