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'Viva Magenta' Deemed 2023 'Color Of The Year' By Pantone
- Vogue, Monday, December 5, 2022 6 PM
Pantone has chosen 18-1750 Viva Magenta as its Color of the Year for 2023. Speaking on a preview Zoom before the big reveal at Art Basel Miami, Pantone Color Institute’s Executive Director Leatrice Eiseman told Vogue: “It’s brave, it’s fearless, it’s pulsating, and it promotes optimism and joy.”
