• by Fern Siegel , February 14, 2023

Craig Atkinson has been named CEO of Code3, a performance-driven digital marketing agency.

Previously, Atkinson was Chief Client Officer at Tinuiti, where he implemented a next-generation client-service model for performance marketing. He has also held posts at PHD Media, including Chief Investment Officer.

Atkinson said: "Opportunity abounds at the intersection of media, creative and commerce, and I will be focused on making sure our people, clients, and partners continue to flourish.”

Code3 helps leading brands find and engage customers, anywhere in the world, on every digital platform. Client work includes Anheuser-Busch, Midol, Hawaiian Airlines and Tiffany & Co.

Code3 is a subsidiary of Graham Holdings Co.