• by Richard Whitman , Columnist, February 15, 2023

The One Club has teamed with Pereira O’Dell and lili Studios to create an online gallery and forum to debate opportunities and issues about AI and the creative industry.   

The project will be supported by a series of virtual and in-person panels to discuss the issues. 

The multi-platform experience features 101 designers and creatives from around who utilized AI tools to create their work. 

The project is dubbed ADC101+1 Expo . 

PJ Pereira, Founder & Creative Chairman, Pereira O’Dell, said, “This project is not about AI art. It's an experiment on the creative collaboration between humans and AI. AI is a new kind of computing that will bring very different tools for creatives of all kinds.  There’s no better way to have a glimpse of that future, with all its potential and challenges, than playing with it right now." 

The showcase is viewable on computers, mobile and VR headsets, and includes background information about each designer’s prompt, their creative process, and personal perspective on using the AI tools.  Each designer’s work and background is housed in its own cube, an homage to the ADC Cube award – that’s entirely generated by AI.   

The virtual exhibition was developed lili Studios, based in Los Angeles, Hamburg and Lisbon and whose portfolio includes work for Lady Gaga, Cirque du Soleil, Billie Eilish, Apple Music, Amazon, and others.   

The first ADC101+1 Expo virtual discussion panel will take place on February 28, 2023, 12:00 pm-1:00 pm.  In addition to moderator Pereira, participants include: 

• Magnus Atom, motion graphics designer, animation director, and commercial artist, Saratoga Springs, NY
• Ally Behr, design director, Media.Monks Amsterdam
• Pavithra Dikshit, design director, Landor & Finch Mumbai
• Jason Naylor, artist, designer, creative director, author, Brooklyn

 More info can be found here.