Magazine/newspaper app Readly has added the Arena Group’s Sports Illustrated and Sports Illustrated Kids to its roster of publications.
Both Sports Illustrated and Sports Illustrated Kids are available to the U.S., Australia, Canada, Ireland, Mexico, New Zealand and the UK on select markers on the Readly platform,.
Readly will benefit by “sharing one of the world's most renowned sporting publications with our subscribers,” states Chris Couchman, head of content at Readly for the U.S.
Couchman adds, “The health and fitness boom we saw during the pandemic has continued to garner interest on Readly, and we look forward to sharing key insights into reading trends and behavior with The Arena Group.”
The running, cycling and fitness categories are among the top 10 publication types worldwide, Readly says.
For instance, Americans voted the soccer World Cup in Qatar as one of the top 10 news stories of the year, according to a 2022 survey commissioned by Readly.
Sports Illustrated Kids is created for children aged eight to 14, and is read by over 7 million U.S. fans.
Readly now offers over 6,900 digital magazines and newspapers on its platform, and reports that 286,000 issues were read by 146 million in 2022.
If Readly offers 6,900 digital mags, are these two additions all that significant? SI is all over GoogleNews.