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Coca-Cola Invites Fans To Create AI Images

Coca-Cola is inviting fans to use artificial intelligence to create art with its imagery including the classic bottle, soda-guzzling polar bears and even Santa Claus. "A new Coca-Cola website enables visitors across 17 countries, including the U.S., to select Coke imagery, then provide instructions for artwork and copy ideas—such as robots toasting with Coke bottles, or a poem about drinking soda on a hot summer’s day—to the latest versions of OpenAI’s DALL-E and GPT systems, which generate images and text, respectively," per Fast Company

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