The American Advertising Federation (AAF) Wednesday elected four new industry leaders into its prestigious Advertising Hall of Fame: Robert L. Johnson, founder, BET; Donald R. Keough, retired
president & COO, the Coca Cola Co.; Henry R. Luce, the late co-founder of Time
magazine, and founder of Fortune, Life
and Sports Illustrated
magazines; and Al Neuharth, founder,
and the Freedom Forum. Recipients will be officially inducted at an awards luncheon March 14, at New York's Waldorf-Astoria hotel.