• by Ray Schultz , May 18, 2023

Bombora, a B2B intent data platform, has named Mark Connon as its first president.  

He will lead Bombora’s sales, marketing and customer experience functions. 

Connon was chief operating officer at Tapad when it was acquired by Experian in 2020, and then served as general manager of Tapad and executive vice president of product and service for Experian Marketing Services.  

Prior to that, Connon was senior vice president, global chief mobile officer, AOL Platforms and Advertising.

Connon’s operating experience and "deep understanding of the value of data," Erik Matlick, CEO and co-founder of Bombora says, will "help drive Bombora into the future.”

Bombora’s AI-powered Company Surge Intent signals rely on consented data from visitors to the firms that belong to its data coop, including publishers, marketers, agencies, technology providers, research firms and events companies.