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Levi's Offers 501 Popup Experience In San Francisco
- Sourcing Journal, Friday, May 19, 2023 10:12 AM
Levi’s is taking over San Francisco’s historic Skylight at the Armory from May 19-27. In celebration of the 150th anniversary of the 501, the popup features an archive museum, factory, marketplace and opportunities for customization. "Denim worn by Bay Area activist Harvey Milk and Sally Ride, America’s first female astronaut, are displayed alongside unique custom artist-made jeans," per Sourcing Journal. "A blue Levi’s AMC Gremlin from the ’70s and an operational denim loom that will produce 'made in the USA' denim are also on site."
