Merge Debuts Marketo Marketing Dashboards

Merge is offering a suite of Marketo reporting dashboards, containing visual summaries of marketing campaigns. Brands can access drill-downs and trend graphs built into the Domo data experience platform.

Created by Merge’s business intelligence experts and Marketo’s solutions architects, the subscription-based service gives users access to three dashboards:

  • Email performance
  • MQLs 
  • Database health

Merge, which specializes in Marketo Engage services along with the entire Adobe Experience Cloud, says it has had direct exposure to the pain points suffered by enterprise marketers. The result was a tool that provides data visualizations, trend graphs to alerting features and historical data, it says. 

The company serves such clients as American Express, T-Mobile, LG, Kate Spade NY, Coach, The North Face, Meta, BlueCross BlueShield, Abbott, Supernus, Seqirus, GE Healthcare, Indiana University Health and Nationwide and Fidelity.

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