• by Ray Schultz , October 17, 2024

Japanese readers are being served business and financial news thanks to the launch of TBS CROSS DIG with Bloomberg, a joint project by Bloomberg Media and Tokyo Broadcasting System Television, Inc. (TBS). It appears in a dedicated section on TBS News Dig Powered by JNN. 

This is the first collaborative product to emerge from the partnership announced in June of this year by Bloomberg Media and TBS. TBS NEWS DIG Powered by JNN is the online news media of TBS and its 27 affiliates stations. 

A new section of the TBS website features original TBS reporting next to curated selections of Japanese-language Bloomberg articles and videos. The daily coverage provides Japanese news consumers with expanded access to business and financial journalism, market analysis and video content from Bloomberg. 

“The partnership between TBS NEWS DIG, one of the largest online news services provided by a broadcaster in Japan, and Bloomberg Media enables us to deliver the information that Japanese business professionals desire most – a wealth of news content on economics and finance from around the world,” says Masamine Ryuho, president and representative director of Tokyo Broadcasting System Television, Inc. 

For Bloomberg, the launch is “an important next step in our growing partnership with TBS,” says Julia Beizer, chief digital officer of Bloomberg Media.  

Beizer adds, “Integrating our expertise with TBS’s broad range of content will deliver world-class business and financial news to Japanese audiences.”