Inclusivity Of Advertising Varies By Industry Group
- by Robert Williams , December 9, 2024
There are significant ways for advertising to become more inclusive, representing wide groups of people in authentic ways, according to a report by video ad platform XR Extreme Reach. Its study analyzed more than 1 million ads distributed in more than 100 countries.
In addition to gender, its RX Score …
Reminder: You are seeing this premium content because you are a subscriber to MediaPost's Research Intelligencer and/or a member of the Center for Marketing & Media Research. This content cannot be viewed by non-subscribers/non-members.
