Affecting $1.5 Trillion in Commerce

  • September 19, 2002
New analysis from the Yellow Pages Research Institute, part of the Yellow Pages Integrated Media Association, estimates that the value of commerce related to consumers' use of the Yellow Pages for shopping and purchasing goods and services will represent approximately 15% of U.S. gross domestic product (GDP) and 21% of personal consumer expenditures in 2002. All told, Yellow Pages may influence more than $1.5 trillion of American commerce this year.
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