• San Francisco Chronicle (SFGate.com), Monday, March 20, 2006 11 AM

Alan Saracevic, who works for the San Francisco Chronicle, has written a good, insightful piece about the apparent collision between old media (analog) and new media (digital) and how the two really need to get along more amicably.  He begins, rightly, by observing that so much of modern-day digital media can call San Francisco its birthplace.  Many seminal companies and phenomena, from Apple Computer to Craigslist, are based in the area. But Saracevic believes the great divide between the old and new is both overdrawn and not necessary. If the young Turks who tramp around in the digital fields don't learn the basics from the crusty old-media folks, they're bound to produce second-rate content. Conventional print journalists in particular have much to teach everyone.  Their ethic, their daily habits, their skills--all can and should be copies by journalists who work online.  In all, this is interesting piece, filled with local Bay Area references that should resonate with media types everywhere.

Read the whole story at San Francisco Chronicle (SFGate.com) »