Lifetime Taps Cartales For Integrated Brand Efforts

  • July 11, 2006
Lifetime Television has named Karen Cartales senior vice president-marketing, focusing on using integrated brand communications to develop marketing programs for Lifetime Television, Lifetime Movie Network and Lifetime Real Women across traditional and digital platforms. Cartales had been senior vice president-marketing at CSTV. She reports to Martha Pease, executive vice president-marketing and enterprise development for Lifetime. -- Wayne Friedman
Next story loading loading..