Informa Taps Jambo For Pay-Per-Call

  • July 27, 2006
Research company Informa Research Services has begun a pilot program with pay-per-call firm Jambo to provide its mortgage broker advertisers with ads that allow consumers to contact them directly via phone, the companies announced Wednesday. Informa provides mortgage listings, research, and information for sites like MSN Money and the Motley Fool, as well as several print publications.

--Shankar Gupta

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