The head of Thailand's Consumer Protection Board is pushing for more stringent bans on ads for alcohol in all media, insisting that existing statutes are not strong enough to punish violators. Rasamee
Vistaveth says that even though regulations restrict alcohol and caffeine drink advertisements in movie theaters and billboards, businesses often violate the law.
Last year, four
companies, both Thai and foreign, were found in violation. One was a well-known Thai brewer and distiller of a variety of beverage brands. In theory, wrongdoers face six months in jail or large fines.
However, the beverage companies were not threatened with the prison time, and ignored the fines.
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