Ketchum is expanding its public affairs and lobbying capability through a joint venture with Lenci Consulting, a public-affairs consultancy based in Madrid. The new firm, Ketchum Lenci Public Affairs,
S.A., based in Madrid, will service both local and global clients, providing support on regulatory issues in Spain. Global public-affairs assignments handled by the Ketchum network this year include
the Russian presidency of the G8 and the World Economic Forum.
