Right Media Rebrands As Remix

  • December 5, 2006
The Right Media Ad Network, a division of Right Media Inc. catering to direct marketers, has been renamed Remix Media. In addition to adopting a new name, Remix will offer broader targeting services and customized campaigns. Right Media also operates the Right Media Exchange, which allows publishers to auction off remnant display ad inventory. Yahoo recently acquired a 20% stake in Right Media.
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