In an effort to beef up its "channel-neutral" practice, WPP's Mediaedge:cia unit Wednesday named Managing Partner Margaret Lewis to oversee communications planning operations. As part of the move, the
agency said it recruited Jennifer Futol to serve as manager-channel planning from manager of strategy consulting at Hill & Knowlton, where she is participating in WPP's Marketing Fellowship Program.
Previously she was a senior manager specializing in corporate strategy consulting at Accenture.