Toyota and Columbus, Ga.-based Char-Broil, an outdoor grill maker, are launching a 17-week promotional tour to tout the Toyota Tundra pickup truck and the Char-Broil TEC Series grill, as part of a
tailgate party-themed road show hitting 210 Lowe's stores nationwide.
Called "The Char-Broil Grilling Secrets Tour," it starts this month and runs through July via two routes. One hits the
so-called "smile" belt, through the south and then up to California; the other rolling up the East Coast.
-- Karl Greenberg