PayPerPost Expands; Buys Zookoda Blog Broadcaster

  • April 24, 2007
PayPerPost, the controversial firm paying bloggers to write about companies, has acquired Zookoda, a blog broadcasting service provider focused on helping bloggers get better visibility. Zookoda keeps readers updated via email whenever their favorite bloggers issue a new post. Over 2.3 million people opt in to blog newsletters powered by Zookoda technology, according to the company.
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