Carat Awarded "Spectrum" of Media Planning/Buying Duties

  • December 4, 2003
Carat North America has won media planning and buying chores for Spectrum Brands for 2004. The account will be managed by Carat's Chicago office and includes media planning and buying for national and local broadcast, as well as print media. Spectrum Brands, based in St. Louis, is a manufacturer and marketer of products for consumer lawn and garden care and insect control. Susan Rowe, managing director of the Carat Chicago office, will oversee the Spectrum Brands business.
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