One to One Reports 44% Revenue Growth

  • May 18, 2007
Privately owned One to One Interactive, entering its 10th year, said first-quarter revenues grew 44% on a year-to-year basis. In March, the Boston-based digital marketing firm hired Cindy Starr, formerly of Digitas and Arc Worldwide, as vice president, marketing services. In April, it bought Quantemo Usability Lab, which measures a target audience's emotional reactions to digital media. And earlier this week, it named Dave Reiter, formerly of IMC2 and VML, as account director for client GlaxoSmithKline.
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