New Agency Focuses On Health Care Branding

  • May 24, 2007
Mike Lazur, Christian Hoyvald and Steven Goldstein--a trio of health care branding veterans--have joined forces as managing partners of Lazur Hoyvald Goldstein Partners. The newly formed agency has four clients on board. "We think of ourselves as brand health specialists," said Lazur, who was Chief Creative Officer Worldwide for Torre Lazur McCann Healthcare, a division of Interpublic Group, for 10 years.

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