Estee Lauder's Shutting Down

  • June 26, 2007
Beauty site is about to shut down, reports Women's Wear Daily, after six years of experimentation. Acquired by the Estée Lauder Cos. in 2000 for an estimated $20 million, the site then expanded to include an alliance with Chanel and Clarins. The site struggled, and reportedly never went above $10 million in sales, as consumers instead chose to buy beauty products either from branded or retailer sites.
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