• June 28, 2007

Playboy is opening a mansion in Macao, China's Studio City, a leisure resort property.

The Playboy-inspired destination, Playboy Mansion Macao, is a 40,000-square-foot entertainment destination with nightlife and entertainment options, dining, specialty retail elements and a Hugh M. Hefner Villa, which will be a part of the Macao Studio City complex that broke ground earlier this year.

It is expected to open in late 2009. The Playboy Mansion Macao will offer gaming and a version of the Playboy grotto, famed venue for 70's-era romps.

The new venue follows the Playboy Club Casino at the Palms Hotel in Las Vegas which opened in October. There are Playboy concept stores in Bangkok, Hong Kong, Kuala Lumpur and Tokyo.

--Karl Greenberg