ChicagoTribune.com Relaunches With More UGC, Video

  • July 23, 2007
Chicagotribune.com launched a redesign on Friday that adds more prominent video placement and tools for users to share photos, videos, opinions and stories.

The more prominent video placement opens a new multimedia advertising option, while the new site's platform enables more streamlined online ad buys across the network of Tribune Interactive newspaper sites.

A consumer marketing campaign from DDB Chicago with the tagline "chicagotribune.com revolves around you" accompanies the relaunch. Ads will appear both online and on commuter transit lines.

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