ConAgra Strengthens Brand Portfolio With Buy

  • July 24, 2007
ConAgra Foods, Inc. has acquired New York-based Alexia Foods Inc., a privately held natural food company.

Alexia Foods represents the leading natural frozen potato brand and markets all natural and organic appetizers and artisan breads. Alexia Foods premium brands align with ConAgra Foods' strategy of optimizing its portfolio and delivering innovative products that support sustainable, profitable growth, said the company.

Established in 2002 by founder and chef Alex Dzieduszycki, the Alexia brand generates approximately $35 million in annual sales of products which are available at natural, gourmet, club, and grocery stores. Alexia Foods will continue to operate from its existing Long Island City, N.Y. offices under the leadership of Alex Dzieduszycki and current staff, who will become ConAgra Foods employees.



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