H. Robert Wientzen, president & CEO of the Direct Marketing Association since 1996, announced plans to retire on July 1, 2004. An executive search committee composed of current and former DMA Board
members has been formed to identify Wientzen's successor. A marketing veteran with over 30 years of experience, Wientzen was appointed president & chief executive officer of The DMA in September 1996.
In that capacity, he is responsible to The DMA Board of Directors and oversees all facets of the Association's work. Prior to his appointment, he was a 20-year DMA member, serving six of those years
as a member of The DMA Board.