Denuo Hires Former Yahoo Exec

Denuo, the Publicis Groupe consulting arm in the emerging media space, has tapped a former Yahoo executive for a top role.

Todd Krieger will serve as senior vice president, a new position, and be responsible for building the group's West Coast presence. He will report to Denuo CEO Rishad Tobaccowala, who is also chief innovation officer for Publicis Groupe Media.

Denuo looks to advise clients on how to stay a step ahead in new-media opportunities.

Krieger was an executive producer at Yahoo Media Group, where he helped mastermind multiplatform marketing initiatives for Intel and Fox. "There aren't too many things Todd hasn't done in the digital media space," said Tobaccowala. "He's a strategy guy, a content producer ... a marketer."

Krieger also has served in a business development role at Microsoft TV.

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