SEO pros have said that using a "holistic approach" to optimizing a site's entire inventory -- from text, to images and video -- is the best way to take advantage of the fact that the major search
engines are blending more than just documents into their search results.
This post, by SEM Elliance, lays out an easy six steps the average site owner can take to make sure that his
images get indexed for maximum visibility -- from providing appropriate keyword tags to quality supporting text.
Read the whole story at Search Engine Land »