McGrady Signs Lifetime Partnership With adidas

  • April 30, 2002
adidas announced today that it has signed a lifetime strategic partnership agreement with Orlando Magic star guard Tracy McGrady. The deal, which is for the duration of McGrady's basketball career and beyond, is the most significant contract adidas has ever signed with a professional athlete. McGrady is currently in the final year of his six-year contract with adidas. Earlier this year adidas introduced the T-MAC, its first signature Tracy McGrady basketball shoe, which quickly gave adidas its first number one selling shoe in the U.S. in almost six years.
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