• October 16, 2007

Clear Channel Radio has announced the 42 finalists for the 2007 Excellence in Advertising on Radio (EAR) Awards. Nearly 1,000 entries were received for this year’s competition. Winners will be honored and prizes will be handed out – including the Best of Show prize of $1 million in Clear Channel Radio advertising – at an awards show on Nov. 2 at Frederick P. Rose Hall, the Home of Jazz at Lincoln Center. Stephen Colbert of Comedy Central’s “Colbert Report” has signed on as special guest host for the event.

 

 

The 2007 EAR Awards finalists are:

Best Copywriting

• “Moving Update” for Miller Lite by Crispin Porter + Bogusky
• “Waitress Update” for Miller Lite by Crispin Porter + Bogusky
• “Friendship” for Finnegan’s Ale by Damman Pearce
• “Maria Cea” for Mount Sinai Medical Center by DeVito Verdi
• “Don LaFontaine” for GEICO by The Martin Agency
• “Talk Like You Type” for TypingMaster Pro by Pond Radio Entertainment

Best Use of Humor

• “Toilet” for Axe by BBH
• “Friendship” for Finnegan’s Ale by Damman Pearce
• “Fisherman” for Legal Sea Foods by DeVito Verdi
• “Burt Bacharach” for GEICO by The Martin Agency
• “Don LaFontaine” for GEICO by The Martin Agency
• “Talk Like You Type” for TypingMaster Pro by Pond Radio Entertainment
• “Loud Steven” for Procter and Gamble by Saatchi and Saatchi NY
• “Teen Girls Phone Conversation” for Smith Micro System by Saatchi and Saatchi NY

Best Use of Music

• “Song” for American Legacy Foundation/truth by Arnold and Crispin Porter + Bogusky
• “Bathroom Rug” for Axe by BBH
• “Double Shot General” for Burger King by Crispin Porter + Bogusky
• “Berghoff Polka” for Huber Brewing Co. by Knowles Communications
• “Burt Bacharach” for GEICO by The Martin Agency
• “Don LaFontaine” for GEICO by The Martin Agency
• “Amore” for Cajun’s Wharf by Soundscapes

Best PSA/Pro-Bono Spot

• “Bears” for American Legacy Foundation/truth by Arnold and Crispin Porter + Bogusky
• “Song” for American Legacy Foundation/truth by Arnold and Crispin Porter + Bogusky
• “Friendship” for Finnegan’s Ale by Damman Pearce
• “William” for YMCA of Greater St. Louis by Hughes
• “Evil” for Lead Free Rochester Coalition, the Coalition to Prevent Lead Poisoning (CPLP) by Roberts Communications Inc.
• “Alice Clark” for Publicis Dallas by World Wide Wadio

Best Commercial Produced by a Radio Station

• “Bowling” for Vigorect by CBS Radio
• “Suction Cups” for Spy-Tech Security by Cenla Broadcasting
• “Pick Up The Phone” for Collection Stopper by Clear Channel Detroit
• “Party Bus” for Symphony Limousines by Clear Channel Greensboro
• “Go Wild” for Bronx Zoo by Clear Channel New York
• “Crazy” for Adobe Gilas by Clear Channel Orlando
• “Handee Hugos BP” for Handee Hugos by Clear Channel Raleigh
• “The Steak Place” for Dissmore’s IGA by Radio Palouse, Inc.

Best Use of Radio to Drive Consumers to the Web

• “Moon Rover” for HomeBrew Den by Anson-Stoner
• “Bears” for American Legacy Foundation/truth by Arnold and Crispin Porter + Bogusky
• “Rhino” for Cleveland Zoo by Brokaw
• “Tickets” for Broadway dot com by Clear Channel Los Angeles
• “I Will Not Pass Gas” for Ad Council by Crispin Porter Bogusky
• “Campground” for GEICO by The Martin Agency
• “EZ Mabel” for Scripps/Yahoo! HotJobs by Red Deluxe

Judging this year’s competition is a distinguished panel of experts including Amy Corr, managing editor of MediaPost; Scott Donaton, publisher of Advertising Age and Creativity; Teressa Iezzi, editor of Creativity; Jonah Bloom, editor of Advertising Age; Bradley Johnson, director of data analytics for Advertising Age and former editor of American Demographics; Josh Jackson, co-founder and editor-in-chief of Paste.