Hendricks will leverage his experience at well-known database and email firms, where he worked with such brands as Pitney Bowes, Columbia House, H&R Block and CompUSA to help accelerate growth and leadership of Datran Media's email marketing service lines including StormPost and its full-service offerings.
Hendricks started his career in 1988 as a consultant for Arthur Andersen's Washington, D.C. office, and later served in roles at Oracle, MessageMedia, CheetahMail, Donnelley Marketing and ARGI, a subscription fulfillment, database marketing and Web services solutions provider.