Aegis Acquires Canada's Genesis, Integrates With Vizeum

  • October 25, 2007
Aegis Group, the parent of Carat, Isobar and other media agency networks, this morning announced the acquisition of Genesis Media in Canada. Genesis, which has gross assets estimated at $16.2 million, was founded in 1992 and is one of Canada's leading independent media shops, and bolster's Aegis Media Canada's scale and presence in the market. Genesis, which has a heavy presence in Canada's Western region, will become part of Aegis burgeoning Vizeum network.
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