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Is It Worth Being Accredited By The Engines?

Yahoo, Microsoft and Google all offer search certification programs for Webmasters, and the benefits of becoming accredited by one or all of the engines extend to both search practitioners and their agencies.

Brad Geddes outlines the process it takes to get certified by the big three, noting the preliminary qualification factors, the tutorials and learning materials -- as well as each tests' perceived difficulty.

Read the whole story at Search Engine Land »

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