As part of the partnership with Campbell, AOL will add recipes for putting dinner on the table in 30 minutes or less. In addition, AOL will incorporate Campbell's comprehensive database of more than 2,000 easy-to-make recipes that are kid-friendly and suitable for everyday meals and special occasions.
"Play with Your Food," meanwhile, will launch next month with an overarching theme that food equals entertainment. Bringing generations closer together through fun-filled activities in the kitchen, "Play with Your Food" includes articles, quizzes, food trivia, polls and user-generated photo galleries and videos.