4 TV Nets See $120 Million From Online Video Ads

  • November 30, 2007
The four U.S. television networks in a pay dispute with Hollywood television writers over online video advertising are in line to generate $120 million of revenues in 2007 from free Web streaming, says Tracey Scheppach, senior vice president and video innovation director for Starcom. The Financial Times reports that the streaming business is a sticking point in the writers' strike; however, advertisers are enamored of the venue.

Next story loading loading..