W magazine will launch its first
WLuxe Shopping Magazine as an in-book supplement, magna stripped into the November 2004. The 32-page shopping magazine will cover fashion,
accessories, jewelry, watches, home and beauty.
W plans to run
WLuxe Shopping Magazine quarterly, timed to seasonal issues. Through an exclusive partnership with W Hotels, 5,000 copies
of
WLuxe Shopping Magazine, which will be printed on heavy paper stock, will be distributed in key cities around the world. In addition, featured products will be available at
WPersonalShopper.com.