Hershey Shores Up Executive Team

  • December 12, 2007
Michele Buck has been named SVP/Global CMO at Hershey, promoted from SVP/CMO, U.S. In her new role, Buck will be responsible for driving world-class marketing and transformational growth platforms across the company. She will lead the company's efforts in the areas of consumer insights, portfolio strategy and innovation, The Hershey Experience, marketing excellence and corporate social responsibility. She joined Hershey in 2005.

In other Hershey appointments, John P. Bilbrey has been named SVP/president, Hershey North America. Bilbrey joined Hershey in 2003 as SVP/president, Hershey International. In his new role, Bilbrey will lead Hershey's U.S. and Canadian businesses.

Ted Jastrzebski has been named SVP/president, Hershey International. Jastrzebski joined Hershey in 2004 and is currently VP/International Finance and Planning.

--Nina M. Lentini



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