The Bowling Green, Ky.-based company also has sponsorship relationships with Richard Childress Racing and Kevin Harvick, Inc. which includes primary sponsorship for Nascar Busch Series entries as well as 19 races as primary sponsor for the 2007 Nascar Craftsman Truck champion Ron Hornaday Jr.
The newly named Camping World Series is the top level of Nascar's Developmental Series, featuring cars similar in design and appearance to those cars competing in the Nascar Nextel Cup Series and the Nascar Busch Series.
--Karl Greenberg