In targeting the underserved Latin American market, the company offers 1,000 hours of content daily via partnerships with 80 Hispanic TV stations. Separately, JumpTV has hired Oppenheimer & Co. to explore the sale of its content delivery network and its programming from non-Latin countries.
The company said it would also continue to build its ad sales team and reconstitute its executive team in Toronto. Former JumpTV president Kaleil Tuzman left the company with other executives last month to lead financially troubled online video company Roo.
--Mark Walsh